The Associate is responsible for the execution of marketing and communication projects, contributing insights and ideas on streamlining project management and department processes related to marketing and communication, developing content through ideation, writing, and/or design and the management of the digital marketing workflow in accordance with UDAR's overall marketing and communications strategy as a member of the team reporting to the Associate Director of Alumni Communications. Projects may include digital and social media components for Alumni Relations, regional programs, affinity groups, Trustee and ULT messaging, and communication projects involving 21 Colleges and Institutes within NYU. Activities will be in direct correlation with the digital, social, and interactive platforms supported by the University or as directed through additional requirements and will have the goal of increasing alumni engagement and interaction with the University. Additionally, the associate will have the responsibility of providing service and support to development and alumni relations efforts as related to technologies and processes for digital marketing. The associate will stay up-to-date on current and best practices and trends and maintain technical skills.
Required Education:Bachelor's Degree or equivalentRequired Experience:2+ years related experience or an equivalent combination. Experience with editorial and copy writing; graphic design; development, creation, and project management of digital and print communications and marketing materials.Preferred Experience:Experience with social media platforms and experience in an academic environment.Required Skills, Knowledge and Abilities:Excellent planning, problem solving, and communication skills. Proficient with HTML, CSS, and Adobe Creative Suite including: Photoshop, Illustrator, InDesign, and Dreamweaver. Skilled with Microsoft Excel and Word. Competent with Mac, iOS, and PC operating systems. Knowledge of current and emerging technologies, social media platforms, and communications best practices.Preferred Skills, Knowledge and Abilities:Working knowledge of Adobe Experience Manager.
EOE/AA/Minorities/Females/Vet/Disabled/Sexual Orientation/Gender Identity
Associated topics: blogging, communication specialist, content, copywriter, investigative, journalism, newspaper, publication, reporter, writer